Post by account_disabled on Feb 24, 2024 15:06:10 GMT 5.75
What you see is a sample of the editorial calendar. Indeed, to be precise, it is only a small portion of it, which includes 6 of the 12 columns from which it is formed, and on which not even a drop of sweat has yet been shed. In fact, you will be the one to do it, because at the end of this article you will find a 2023 editorial calendar template to download and get to work on. “Why on earth should we spend our time compiling 12 columns of an editorial plan?”, you might say. Good question: I ask myself this every time I find myself filling out one of the editorial project calendars managed by Noetica. And I promptly answer myself that yes: to keep up with the publications of a blog or magazine without skipping a single one, to always stay on top of things and not miss the opportunity to publish an article that works, these 12 columns are all absolutely useful .
But I'll tell you more, they are useful but not sufficient: in fact, our editorial calendar Middle East Phone Number List clipping is still missing an indispensable element: a sheet dedicated to the promotion of content on our social channels , and therefore, to cross-media communication. In a word: to carry out an editorial project, method and consistency are needed, which is why it is necessary to have a reference document that helps us in managing the work and that eliminates the risk of skipping publications or putting useless or poor content online. quality. So, do we want to see together how this editorial calendar is drawn up? How to prepare an editorial calendar that helps us always stay on track 1. Events and anniversaries Together with the communication objectives of the blog, the study of trends, the target, and the performance of the contents already present, one of the factors to keep in mind when we draw up our editorial calendar are events and anniversaries .
Holidays, international days, events of interest to the topics we deal with must not be overlooked by an editorial project that wants to offer its readers content that is always useful and up-to-date . This, obviously, does not mean that we are obliged to write an article for Father's Day, Grandparents' Day, International Lard and Parmesan Day, nor that we must feel bound by these dates for the publication of our articles. Rather, we consider this column as the agenda of our blog, in which we will schedule the most important appointments, for us and for our readers. The risk, otherwise, is to let ourselves be absorbed by other important factors that influence editorial planning, forgetting that the dates set for the release of an article have a meaning, a value for the world outside around our blog, and around which our blog must revolve. Or, you can use one of the calendars to plan social strategies that you find online, like this one .
But I'll tell you more, they are useful but not sufficient: in fact, our editorial calendar Middle East Phone Number List clipping is still missing an indispensable element: a sheet dedicated to the promotion of content on our social channels , and therefore, to cross-media communication. In a word: to carry out an editorial project, method and consistency are needed, which is why it is necessary to have a reference document that helps us in managing the work and that eliminates the risk of skipping publications or putting useless or poor content online. quality. So, do we want to see together how this editorial calendar is drawn up? How to prepare an editorial calendar that helps us always stay on track 1. Events and anniversaries Together with the communication objectives of the blog, the study of trends, the target, and the performance of the contents already present, one of the factors to keep in mind when we draw up our editorial calendar are events and anniversaries .
Holidays, international days, events of interest to the topics we deal with must not be overlooked by an editorial project that wants to offer its readers content that is always useful and up-to-date . This, obviously, does not mean that we are obliged to write an article for Father's Day, Grandparents' Day, International Lard and Parmesan Day, nor that we must feel bound by these dates for the publication of our articles. Rather, we consider this column as the agenda of our blog, in which we will schedule the most important appointments, for us and for our readers. The risk, otherwise, is to let ourselves be absorbed by other important factors that influence editorial planning, forgetting that the dates set for the release of an article have a meaning, a value for the world outside around our blog, and around which our blog must revolve. Or, you can use one of the calendars to plan social strategies that you find online, like this one .